Can’t help liking this, even though it won’t save the planet – at least it’s not aimed at making drivers more distracted with fun stuff. As ever, the capabilities being used in this could be used to develop other kinds of behaviour change application that might help to make driving a little tiny bit less unsustainable. In the meantime, a few less teenagers wrapped round trees can’t hurt.
About Jeremy Green
Jeremy is an independent telecommunications analyst with a strong interest in M2M/Internet of Things, with a focus on transport and Smart City applications, the use of ICT to reduce and mitigate climate change, the medium-term future of the telecoms industry, including new roles for operators, and the evolution of voice services.